Transfer from TradeDoublers inventory in terms of search at NetBooster Frankfurt, November 9, 2011 (NB09112011): TradeDoubler and NetBooster, both leading companies in the field of online marketing, today the transfer of TradeDoublers inventory in terms of search at NetBooster and a strategic partnership in online marketing announced. TradeDoublers search business for customers in more than 20 countries, including Cap Europe, NET-A-PORTER, Interflora and Tempur managed search engine marketing (sponsored links) and search engine optimization. The agreement includes the transfer of all employees in the area of search in six European countries from TradeDoubler to NetBooster and should be completed before the end of 2011. According to agreement, NetBooster is the preferred partner of TradeDoubler for search marketing for paid search (SEM) as well as for organic search optimization (SEO) while TradeDoubler NetBooster preferred partner for services in the field of performance marketing, such as for example affiliate network, campaigns and technology solutions will. Through the summary of the offer of both companies the strategic partnership can use new and existing customers over a larger geographic area within and beyond Europe, and that with more expertise in the digital marketing and E-commerce. “Due to our overall strategy we are can tip to further focus through this partnership on our core business, the performance marketing. We are strengthening our leading position, and that will help us to achieve a profitable and scalable size in this area”, as the CEO of urban Gillstrom. “Our search customers and our employees also will benefit from the conversion to NetBooster, where search this area represents the core of the business and already holds a leading position of NetBooster.” Through the partnership, NetBooster has a seat in Central London, from which it can stimulate its further growth in the future. In addition, the partnership complements the reputation of the larger group, outstanding Services in the search area by guava, the Pan-European integrated digital agency, by the NetBooster the majority has to offer.